Privacy Policy

At Fort47 CrossFit we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal information, and outlines your rights under data protection laws, including the UK General Data Protection Regulation (UK GDPR).

1. What Information We Collect

We may collect and process the following types of personal data:

  • Contact Details: Name, email address, phone number

  • Emergency Contact Information

  • Health Information: Relevant medical conditions or injuries

  • Payment Information: Processed securely through our third-party provider, WodBoard, which uses Stripe

  • Technical Information: IP address and cookies collected via our website

  • CCTV Footage: For safety and security within our premises

2. How We Collect Your Data

We collect your personal data when you:

  • Sign up via our website or social media

  • Register for classes or events through WodBoard

  • Complete forms on our app or website

  • Subscribe to newsletters or marketing emails

  • Enter the gym (via CCTV)

  • Interact with us via email or online campaigns

  • Use payment portals linked to your membership

3. Why We Collect Your Data

We process your data for the following purposes:

  • Managing gym memberships and class bookings

  • Processing payments securely

  • Communicating with you about classes, events, and updates

  • Ensuring your safety and compliance with health requirements

  • Maintaining accurate attendance records

  • Sending marketing emails and SMS (with consent)

  • Complying with legal obligations

4. Sharing Your Data

We only share your data with trusted third-party providers as necessary:

  • WodBoard – for gym membership management and class bookings

  • HubSpot – for email and marketing communications

  • Stripe – for secure payment processing via WodBoard

  • External Personal Trainers or Physiotherapists – with your consent only

5. Data Storage and Retention

Your data is stored securely:

  • In the cloud via WodBoard and HubSpot

  • Occasionally locally, for internal data analysis or reporting purposes

We may retain your personal information for up to 10 years from the date of collection, or up to 10 Years after your membership becomes inactive, in accordance with our legal and insurance obligations.

6. Legal Basis for Processing

We process your data under the following lawful bases:

  • Contractual necessity – to provide our services to you

  • Legal obligations – to meet regulatory and health requirements

  • Consent – for marketing communications and specialist referrals

  • Legitimate interest – to manage and improve our operations and communications

7. Your Rights

You have the right to:

  • Access the personal data we hold about you

  • Correct any inaccuracies in your personal data

  • Request deletion of your data (subject to legal obligations)

  • Opt out of marketing communications at any time

To exercise these rights, please contact us at:
📧 info@fort47.com

8. Cookies and Website Tracking

Our website uses cookies and similar technologies to enhance your browsing experience and analyse site traffic. You can manage your cookie preferences via your browser settings.

9. CCTV Usage

CCTV is used on-site for the purpose of safety, crime prevention, and incident review. Footage is stored securely and accessed only by authorised personnel.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The latest version will always be available on our website. Significant changes will be communicated directly where appropriate.

11. Contact Us

If you have any questions or concerns about this policy or how your data is handled, please contact:

Fort47 CrossFit Gym
📍 Regency House, 48 Birmingham Road, Bromsgrove, Worcestershire, United Kingdom, B61 0DD
📧 info@fort47.com

If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO): https://ico.org.uk